The Person Behind The Work

About Me

Designer, creative director, and problem solver.

Who I Am

Jordan Blake

Designer & Creative Director

I'm a graphic designer and creative director based in Melbourne, with over a decade of experience working with brands across tech, hospitality, retail and events. I started freelancing in 2014 and haven't looked back since.

My work sits at the intersection of strategy and aesthetics - I don't just make things look good, I make sure they work. Every project starts with understanding the client, their audience, and what they need to communicate.

When I'm not designing, I'm usually hunting for good coffee, exploring type foundries, or getting unreasonably invested in colour theory.

10+ Years Experience

120+ Projects Completed

60+ Happy Clients

Expertise

Skills

Honed over a decade of client work across industries.

Brand Identity 95%

Print Design 90%

Packaging Design 85%

UI / Web Design 80%

Digital & Social 88%

Typography 92%

Tools

What I Use

Industry standard tools for professional results.

◈ Adobe Illustrator

◈ Adobe Photoshop

◈ Adobe InDesign

◈ Figma

◈ Adobe XD

◈ Procreate

Career

Experience

2020 - Present

Creative Director

Nova Creative Tech Co.

Leading brand strategy and visual identity for a portfolio of tech and lifestyle clients.

2017 - 2020

Senior Graphic Designer

Apex Studio

Delivered print, packaging and digital design across retail, hospitality and events sectors.

2014 - 2017

Graphic Designer

Freelance

Built a client base across small business branding, event design and social media content.